“When you have success, you feed off of it and get more excited and believe in ourselves. The fans are into it,” Coyotes coach Andre Tourigny said recently.
The Coyotes are 7-6-2 at the Mullett and 6-17-3 on the road after Thursday night’s 5-3 home loss to Ottawa, their seventh in a row. The buzz in the arena was palpable when in December the Coyotes won six of eight home games against such top-flight teams as the Boston Bruins, New York Islanders, Toronto Maple Leafs and the defending Stanley Cup champion Colorado Avalanche. He spent upwards of $30 million this past offseason, relocating the team’s business offices from Glendale to Scottsdale, improving the club’s separate practice facility and building a clubhouse annex attached to the Mullet, which he will donate to the university when and if the team moves on to the TED.ĭespite the disadvantages the Coyotes have been handed for the foreseeable future, the goal is to put on a good show at home and make the Mullett a tough place to play. Since he took over the team, Meruelo has weathered the pandemic with its shortened 2019-21 seasons-the latter was played with very limited attendance in Gila River Arena. If the referendum loses, the Coyotes are back to square one. Gutierrez said the campaign for the arena is about to start, and the organization will leave “no stone unturned” trying to bring out a positive vote. 30, setting up a vote via mail-in ballot of up to 90,000 Tempe registered voters that will conclude May 16. Right now, the goal is building that entertainment and arena project the Tempe City Council unanimously approved it this past Nov. The Coyotes have hemorrhaged money since they moved to the Valley in 1996. When they declined to sign a 20-year lease extension, they were told last season to play elsewhere.Īnd the arena named after Donald Mullett-who funded the Arizona State men’s hockey program so his son would have a place to play college hockey-was the only option. In Glendale, the club had a team store, but they were just renters with no other perks and a $45 average ticket price. The Coyotes don’t have a team store, nor are there opportunities to sell advertising. Mullett Arena was built for Arizona State University’s hockey team.
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We’re learning how to pivot as far as finding that additional revenue.” The challenge has been some of the ancillary rights, the merchandising. We knew we’d be making more than our previous location.
“We’re meeting our ticketing projections. “And I tip my hat to Alex Meruelo for sustaining that.” Team’s financial losses “are in line with what they had been in the past for the team,” Gutierrez said as the Coyotes lost, 4-1, to the Pittsburgh Penguins Sunday night. This is the first of at least three seasons that will be played in Mullett Arena as the team tries to fund a nearby $2.1 billion arena and entertainment complex dubbed the TED.
But even though seats are priced high-on average, $160 a ticket-the team is still losing vast amounts of money, in excess of $10 million this season.
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